Family Owned and Operated

Welcome to Selsdirect, established in 2019, we are family owned and operated Australian business. We carry out family business core values;  dedication, commitment, trust, flexibility and a burning desire to ensure all our customers receive the best possible service, advice and price, that's a promise that comes directly from our family to yours.

At Selsdirect, our mission is simple, provide great bedroom furniture accessible to every Australian home with an effortless online shopping experience at prices which see our customers resting easy at night. Its what dreams are made of, saving you time, money and mostly sleep...

Austin Webb on Google review said: "This is a top-notch business. Great products, great service, honesty and above all, they back their products."   

Click here to read our Google reviews

We Buy Direct and You Save

At Selsdirect, we source our products from the best manufacturers around the world, buying in bulk and selling directly online to you. This eliminates the middle-man's mark-up and the costs of running shopfronts. So, you get unbelievably good prices - around 40% below retail - on all beds and bedroom furniture, its what dreams are made of...

For customers who like to lay on our bed frames and mattresses or check out our furniture before you buy, our warehouse in Dandenong South (Victoria) has a display area showing  everything we sell. You're welcome to visit Monday to Saturday, 10am to 5pm. 

Brad Hutchinson on Google review said: "Quality bed, solid construction and great appearance, value for money. Would be happy to purchase from them again."

Super-Fast Deliveries 

All the products we sell are stored and shipped from our Melbourne warehouse, so we have full control of deliveries. We offer FREE next-day delivery in Melbourne metro areas, and partner with a network courier companies to cover most areas in Australia

Talei Cook on Google review said: "I enquired about a bed on Sunday and by Monday it was delivered. I was so happy about the communication and the product and the speedy FREE delivery."

Shop Safely Online with Sels direct 

We're committed to providing outstanding customer service every day of the year via phone, email, text and online messaging. Orders are closely monitored from the moment you hit 'Buy now, through to delivery and we follow-up to ensure you're happy with your purchase.

For your peace of mind, we offer a 30-day, refund guarantee and free transit insurance. You can also rest assured that our website is safe and uses the latest cyber-security software.

Nick Seddon on Google review said: "Great prices, quality product with super-fast delivery. Super easy transaction on their new website."